What are QR Codes

A QR code (abbreviated from Quick Response code) is a specific matrix barcode (or two-dimensional code) that is readable by dedicated QR barcode readers, camera telephones, and to a less common extent, computers with webcams. The code consists of black modules arranged in a square pattern on a white background. The information encoded may be text, a URL, or other data.

Common in Japan, where it was created by Toyota subsidiary Denso-Wave in 1994, the QR code is one of the most popular types of two-dimensional barcodes. The QR code was designed to allow its contents to be decoded at high speed. The technology is frequently used in Japan, the Netherlands, and South Korea, while the rest of the world has been slower in the adoption of QR codes.

In short, a QR Code is a two-dimensional barcode which has encoded in it a URL (web address), text, or other information that is instantly accessed when scanned.

What’s the point of QR codes?
QR codes link offline information to online content, effectively providing additional information and even multimedia to an offline experience. CheapShots specifically utilizes the codes to enable smartphone users to arrive directly on a pre-determined custom mobile website without having to type in the unique web address. The QR codes can be placed on business cards, flyers, for sale signs, and anywhere else an agent desires the promotion of their stores, or their contact information.

Who is using QR Codes?
QR Codes have been very popular in Japan for some time and have recently caught on in most of Europe. More recently, many large companies in the US have been using QR Codes to link users to online promotions, Facebook fan pages, and even Youtube videos. CheapShots is using this new technology to help it’s customers find clinic locations and new products for our pets. Simple, Easy, Fast, and Efficient, Our goal is to help you take better care of your pets than you ever thought possible.

How can I read a QR code?
If you have a camera-enabled smartphone, you can experience the power of QR Codes. If you have an older phone, simply go to your app store and search for a QR code reader. You’ll find many free apps, but we would like to suggest to our users to use the ones on the right hand side of the CheapShots.us website.

To access the information behind the QR Code, simply open/run the app and then hold your phone’s camera over a QR code to read it, usually from a distance of 6-18 inches. Most QR codes these days have a URL encoded, so chances are when you read the QR code it will take you to a web page.

Can all phones scan QR Codes?
Although virtually any internet-connected device can download a free barcode reader, most new smart-phones are coming preloaded with a barcode scanning application including phones from makers including Samsung, LG, Motorola, and Nokia. In the near future all mobile phones sold all over the world will come preloaded with a barcode reader.